Betsy Moyer Blog

iTunes PING #fail

I know – the world was a bit abuzz at the launch time of iTunes PING. We were super excited to find out that our own Jason Bentley had been given a sneak preview account, and was one of just…

Do NOT mess up a contest!!!!

Do NOT mess up a contest!!!!

Today I learned a really valuable lesson in social media. Bear with me, this may be a bit long….. but its worth it. My friend Patrick hits me up on IM to ask me if I’m tuned into the pizza…

a new KCRW blog

a new KCRW blog

So, we’ve created a 7th blog in the KCRW blog family. It will be authored primarily by the volunteer services director, and will include news worthy items specific to members like special offers, renewals and premiums, fringe benefits announcements, members…

50,000 likes so what’s next?

We recently hit the threshold of 50,000 Likes on the KCRW Facebook page. I’m feeling really happy and proud to hit this number. It’s not only a personal achievement goal, but its more than double the fans KCRW had at…

TEOT Design

TEOT Design

I’ve been working on thinking about a design aesthetic for The Estate of Things for quite some time, with ideas varying broadly from illustrative, to photography based. Neither Sarah nor I are graphic artists. We have worked with a few…

Not right now honey

Not right now honey, Mommy’s busy building her brand…. I saw this subject line come through on some ridiculously overwhelming SXSW stream from mashable. Thinking about all of the bloggers and social marketers that are here for the Interactive portion…