Betsy Moyer Blog

Future Dreamin’

I have a dream that I call Seven Wanders. One fine day, I want our vintage shasta camper fruits to function as a jobby, a hobby/job. As in, a revenue generator– that I LOVE! When Jeff and I took a weekend trip…

The Enemy of Creativity

Everyday I think to myself with a full heart and sincere intention, that I will sit down to do X. So, I sit down… and I begin. And more often than not I walk away empty handed. Oh, I’ve done…

Resolutions for Creatives

It’s the new year and it has my head abuzz for the future. I love self reflection, probably to a fault, and this time of year offers plenty of freedom to indulge in promise of bigger brighter you. One of…

The Facebook 20% Text Rule for Ads

The Facebook 20% text rule for ads was totally killin my “cute graphics” game for blog posts. You’ve likely only run into this area if you are an avid Post booster. I serially toss about $5 onto each status update…

The Strategy Behind the Campaign

Recently I wrapped up a week long internet event that was created in order to build value in my client’s social media efforts. So, let’s call this part one in a new series where I demystify the steps that go…

Cancer

When I quit my job at KCRW, I felt a surge in support from tons of folks, from all walks of life. Family, friends, colleagues, even people that I’d never met yet felt a real friendship with through social media….

NPR seeks Unicorn / Community Manager

NPR is looking for a Community Manager for their Culver City location. This is an excellent opportunity for the right person! Being a community manager is TOUGH work and while it’s very much an exciting new frontier for career choices,…