The journey into the new job has taken KCRW down a new path where it comes to our social media. Mostly it has just been a decline in participation.
Instead of takin full responsibility as the sole community manager and status updater, I decided to open up an editorial schedule, put together a group of people at the station that seem well positioned to represent an area of coverage on our social media platforms, and then EDUCATE!
We start with Facebook. I put a schedule into a format that I thought would work. It’s broken out for you to examine here. And some notes appear below. The idea is that we have full coverage and individual voices and areas of coverage with specified times will create a cohesive look at the station overall.
|6-9am||Field Reporter||“The Stories of LA” & News|
Music Program Producer
|To The Point, Which Way LA + WWLA BlogMusic, Morning Becomes Eclectic|
|Noon-3||CommunicationsProgram Producer||Arts & Culture (2:30 programming)
Independent Producer Project
|3-6||Music Program Producer||Music, Morning Becomes Eclectic
Music Blog + KCRW Special Programming
|6-9pm||Field Reporter||“The Stories of LA” & News|
|** ANYTIME||Field Reporters and News ProduerCommunity Manager||Breaking News w/ KCRW coverageSpecial Programming, KCRW Blogs & Giveaways, KCRW Presents & Special Events|
|Sat/Sun||Field Reporter||“The Stories of LA” & News|
|Sat 1-3||Program Producer||Independent Producer Project|
**Breaking News is always an exception to the time zones and it is expected that the news team is on point and in communication with one another about this shared responsibility.
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